Innovate UK Top 10 tips for dealing with the media for UK startups & SMEs

Melanie Lawn, Senior Account Director, Rocket Communications provides 10 top tips for dealing with the media.

Public Relations (PR) can be a valuable and a great way to promote your startup or SME, but there are some do’s and don’ts when it comes to talking to the media.

The media are looking for new stories, exclusive content and a hook that will enable them to bring an exciting new story to their readers.

Understanding how the media think is a good starting point for producing your own PR activity.

Subscribe to our channel here: https://www.youtube.com/user/Innovate... for more tips for startups and SMEs and to learn more about achieving Innovate UK funding.

Top 10 tips for dealing with the media for UK startups & SMEs
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Science & Technology	Upload TimePublished on 10 Apr 2013

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